The City's Largest Wine & Spirits Retailer Adapts to a Pandemic

The Coronavirus pandemic forced New York City's largest wine & spirits retailer to adapt. Deemed an essential business by the state, the staff at Astor Wines & Spirits shifted operations to a completely online retail model. Customers bombarded the shop's website after the Governor's lockdown required bars to close their doors and the city's residents settled into quarantine. The uptick in activity overwhelmed the staff as the shop's business boomed while others withered.
Handmade by KMW in NYC